DESIGN RATIONALE : My typographic pattern design is actually a very abstract kind of simple flower. I choose a abstract flower because I want to express a very lovely feeling when I look at it. I use repetition in my design to show repetitive love. I also design a smaller abstract flower in between the bigger flower to show a pattern. I actually leave some space in between the pattern. This actually gives a very neat and calm look. The original letter form that I use was Bauhaus 93 for the letter “a” and Zapfino for the letter “ y”. I used Bauhaus 93 for the letter “a” because it gives a very bold and rounded look and for the letter “y” because it gives a very smooth and flexible look. And when both the letter combine together it gives a abstract flower look. I used a very cooling colour because it actually gives a very relaxing and calm feeling. And because of the abstract flower, my design can actually be used for a gift wrap for Christmas. Because the blue and white combinations actually gives a Christmas look and is also very cool and relaxing. I also use a gradient colour of blue and white to show contrast on the pattern. The contrast color starts from the centre inside which is the lighter blue to a darker blue which is the outer part of the pattern. And there is a smaller abstract flower in a darker blue on the four sides coming towards the centre of the pattern. This is to show emphasis at the centre of the pattern which is a lighter blue.
Friday, August 14, 2009
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